Tecktonik: a polemical dance

Since last July, a new dance has reached a large part of the young people… It’s the Tecktonik! Do you know about it ?

Tecktonik, often abbreviated TCK, was born in a French night club - “The Metropolis”, near Paris - in Rungis in 2000 with a new concept of party named The Tecktonik killer. However, its success is very recent and mainly due to the community websites on Internet. Its creators are Cyril Blanc and Alexandre Barouzdin, two members of the artistic staff of the "Metropolis". Now, for their biggest joy, Tecktonik goes beyond the French’s frontier… Originally, its name comes from a pun about the geological theory of the plate’s tectonic. This reference isn’t chance but it is connected to the atypical jerky and quick movement adapted to the Hardstyle music’s rhythm. Tecktonik is also a registered trademark.

In spite of this success, this dance has been in the heart of a controversy for several weeks. Indeed, a rumor has spread over the Internet…Tecktonik could be a Nazi movement! Why? It’s a poster for the new Tecktonik Killer party that initiated this controversy. It represents a man with a German officer’s cap of the Second World War and wearing a gas mask (photography 1 & 2). A poster in bad taste!

Besides, Tecktonik’s logo is an eagle (photography 3 & 4), the king of the birds and the symbol of pride, accompanied by a red star and the marketing’s line is between gothic and cold war with a provocative side. Very strange and meaningful for some people, only a coincidence for others…Be that as it may, this ending murmur adds to the other negative aspects raised by the anti-tecktoniks. Indeed, some people blame the Tecktonik for being more commercial: TF1 Company is now the international agent of the brand, there is even a fast-food that created a Tecktonik menu! This trend seems to be “the goose that lays the golden eggs” for the company. But now where is the dance behind all this profit? Moreover, contrary to the other dances, it isn’t possible to organize Tecktonik party because it’s a deposited brand. Odd behaviour by the creators, which shows the importance attached to marketing. Consequently, more and more websites and groups are created against Tecktonik: BAT for Brigade antitecktonik, demonstrations antitecktonik…

Envied success, false war or dangerous movement? The teenagers answer… So, pro or con Tecktonik?